Want to get more out of strategic planning? Much more!
Want to make it a creative, concrete way to move the organization move forward right away?
How many times have you seen a SWOT analysis tilting to one side because the Threats and Weaknesses outweighed the Strengths and Opportunities? Why do planners, bless them, love to focus on the first two and skip lightly over the latter? Why do teams build their plans on the things they already know are not working?
Let’s not even bother answering those problem focused questions. Instead…
Here’s some of the solutions-driven questions used at the recent AMA Toronto strategic planning session:
What’s already working?
What does the research tell us needs to be different?
What are the 5-6 most useful questions we need to answer in the planning work?
Suppose be made progress in the next three years, what would be better?
What outcomes would our key stakeholders, especially the various member groups be doing as a result?
How would do we see that be useful to our partners?
Suppose we focused on 5-6 strategic priorities, what would they look like?
Suppose our plan was communicated widely, what people see us doing?